Buy Potatoes, Not Vons

Imagine how unfair it would be if you had to subscribe to your supermarket. Instead of going in to buy milk or potatoes, you'd have to pay a monthly fee allowing you to take whatever groceries you want. It would probably be very expensive, and you'd be paying for a lot of things you'll never eat.

It's sort of that way with cable and satellite services. You pay a monthly fee, often pretty high, and you get hundreds of channels, even if you only watch five of them. But that model is changing with recent announcements from HBO and CBS that they are offering streaming services for their networks. The Los Angeles Times reports.

Questions...

•Are cable and satellite companies now on the road to extinction? Why or why not?

•How is this yet another example of disintermediation?

•Will an a la carte system lead to more TV channels or fewer? Why?

•Do you prefer the subscription system we have now, or do you prefer a la carte? Why?

•How many TV stations would you watch if you had to pay for each of them?

Fashionistas Unite!

The following message was sent to your Humble Blogger from Aida Avansousian of the Professional Development Center:

PDC purchased a table for the Patrons Club Fashion Show and would like to contribute those ten free tickets to GCC students. Preferably one student from each department/division. Please have your student to make the reservation with me via email by Oct. 20th.

Thanks,
Aida

So if you are a budding fashionista, this could be a good opportunity for you. Email aidaa@glendale.edu for details.

Supplemental Instruction

***SI this week will be on Wednesday 10/15 only***

Mass Comm 101 will have two Supplemental Instruction sessions on most weeks this semester. These SI sessions are optional and extra credit.

•Tuesdays, 12:30 - 1:30 PM in SF 119 with Ally Algas.

•Wednesdays 12:30 - 1:30 PM in AD 217 with Mike Arvizu.

SI leaders don't give you the answers. They lead you to the answers. So you should bring your class notes and textbook to SI sessions.

For more information, Mike Arvizu has created a Mass Comm 101 Facebook page at www.facebook.com/groups/fall14si.

If Johnny Depp had a Twin...

...would he be a Deppelganger? Please allow Your Humble Blogger an occasional moment of (weak) levity. He doesn't get out much.

Actors are having digital twins made of themselves. These twins replicate every facial nuance, every expression, every pore. What's more, these digital doubles are a moviemaker's dream: they are always available for work, don't age and don't have personal problems. The Los Angeles Times reports.

•Will this technology make actors obsolete?

•Will this technology make the most popular actors essentially immortal?

•Will this technology lead to fewer actors getting more work?

•Should animators worry about this technology?

•How might this technology change the movie, television and game industries?

•Do you have a problem bringing dead actors and others back to life?

•Outside of entertainment, how could this technology be used by criminals, including terrorists?

Internship Opportunity

Your Humble Blogger was notified about this paid internship recently. Maybe someone out there in Mass Commland is interested...

At Caluco Outdoor, we are looking for an energetic, well organized, self driven and highly motivated intern with strong knowledge and understanding of the digital media landscape, including a variety of social media websites.

The intern hired for this position will need critical thinking skills in order to integrate into our vibrant and passionate team who are very excited to share this exciting launch with an intern hoping to gain a lot of great online experience.

Responsibilities
- Contribute to website redesign project in various ways
- Monitor and post on blogs, forums, and social networks
- Online outreach and promotion using Facebook, LinkedIn, Twitter, and more
- Website and social media optimization
- Keyword analysis
- User analytics (website, and social media sites)
- Cost/benefit analysis
- Compare and contrast our front with other major competitors
- Reacting and adapting to online social media changes

- Requirements Students applying for this internship should be Marketing/Business or Communication major
Majors
- Marketing
- Business
- Communications

Notes: This is a paid internship program, length of internship will be based on school year. 20-30 hours per month.

• Location: San Fernando Valley

Contact: Eddie Simon
Director of Marketing
eddie@caluco.com