Thursday, March 13, 2014

Bold or Desperate?

Theodore Roosevelt said the presidency was a "bully pulpit." The real power of presidents, he believed, was to promote proposals and ideas to an audience of millions. In the 1930s, Franklin Delano Roosevelt used network radio as his bully pulpit. In the 1980s, Ronald Reagan used television. And perhaps Barack Obama is our first real Internet President.

President Obama recently appeared on a webisode of the Funny or Die show "Between Two Ferns." The result was surrealistic.

Questions...

•Why did the President do this?

•Describe the audience that watches "Between Two Ferns" on Funny or Die.

•Do you think it was a good idea for the President to do this? Why?

•Do you think the President got his message out?

•Why is Zach Galifianakis doing this show?

•Will web-based video eventually become mainstream television? Why or why not?

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