Hypelist

This MediaNote was presented only to the 9:10 classes.

Craigslist is--if nothing else--functional. There are categories. There are ads with brief descriptions. Maybe there's a photo. And some way to contact the seller.

That's it. No hot models. No famous celebrities. No high-end direction. Just stuff for sale.

Could Craigslist be improved? Some advertising students think so. NPR reports.

Questions...

•How many of you have used Craigslist?

•Why is selling your old stuff (and buying someone else's old stuff) a big business?

•How could Craigslist be made better for the buyer or seller?

•Can you sell used stuff by imagining a target customer, and what that customer's dream life might be? What types of used stuff might be sold that way?