Does Beer Make You Think?
Well, it made Bud wiser.
That's an old (and not very good) joke. But it does beg the question: Just what does inter-species affection between a horse and a puppy have to do with beer, anyway?
This Budwiser ad, titled "Puppy Love," was this year's most-liked Super Bowl ad, according to USA Today.
According to a recent article in this Los Angeles Times, this was a very good year for the Greater Los Angeles area, because many of the Super Bowl ads were shot in the area. The "Puppy Love" ad, for example, was shot around Thousand Oaks. The Times article says that these ad shoots are very good for our local economy.
Questions...
•What was your favorite Super Bowl ad? Why?
•If beer ads sell beer, do ads with L.A. locations sell L.A. ... either for tourism or as a place to live?
•Who is the target customer for the "Puppy Love" ad?
•What does the ad have to say about the features of the product (Budwiser)?
Labels: advertising, mediaeffects, television
0 Comments:
Post a Comment
<< Home