Monday, November 19, 2007

HypeSpace

We had a shootout with digital cameras during our last MC101 field trip of the semester on Nov. 16. Location was the oh-so-fabulous Getty Center.

According to a National Public Radio story that we listened to today, the Internet has the potential to be the most personal, most targeted, most efficient advertising medium ever imagined. Cookies (those little things that track where you have web surfed) and social networking sites are the keys to making ads ever more relevant, and a little creepy.

Gabcast! Club MediaNote #6

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