Sunday, January 25, 2009

But Wait, There's More!

In the world of advertising, infomercials don't seem to carry a lot of prestige. But in this economic downturn they are turning up more and more in prime time. And people still seem to be buying the wares being hawked in infomercials, according to this NPR story.

Here were the discussion questions for the class...

•Do infomercials work? What are your favorites?
•Are infomercials more effective than the traditional 30-second ad?
•What do you see as the future of television advertising?

This was the Medianote posted on Thursday, Jan. 22.

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